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Social Strategy

Social marketing is difficult. Understanding how to engage with customers (or potential customers), build a presence, and construct internal processes and controls to ensure cohesive action is difficult.

At Big Footprint, we construct, direct, execute, and consult on social strategy. We take a customer-centric approach that leverages social to build relationships that are beneficial first to your audience and second to you. The result is a sustainable social presence that encourages sharing and viral behavior and grows your bottom line.

We integrate the art and science of SEO directly into your social strategy to ensure that content planning, generation, and distribution overlap where necessary. We leverage powerful social targeting to reach your audience with paid placements that drive leads, sales, and market-specific awareness.

SOCIAL ADVERTISING

Social advertising is powerful.  The immense amount of data available for targeting is both powerful and confusing. As a result, your social campaign can either be wildly successful or fail due to improper focus.

SOCIAL SEO

When it comes to your social strategy, everything you do, or don’t do, can affect your search engine presence.  Take an integrated approach to your digital strategy by ensuring that channels are contributing to each other’s success.